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Monetize with ads and affiliates vs Take payments (2026): Which Step First?

Here is how Monetize with ads and affiliates and Take payments compare on cost, time and what each gets you, and which to do first.

Monetize with ads and affiliates

Earn from free traffic with display ads, affiliate links and sponsorships, without hurting the product or trust.

N/A

Budget: $0

Pros

  • Recommend only products you would use
  • Disclose affiliate links clearly
  • Track revenue per 1,000 visitors by page

Cons

  • Do not cover the product with ads
  • Do not join schemes that promise guaranteed income
  • Do not forget consent rules in the EU and UK
Read the guide →

Take payments

Choose between a payment processor and a merchant of record, set up checkout and billing, and handle sales tax correctly.

N/A

Budget: per-transaction fees

Pros

  • Compare total cost including international and tax fees
  • Use hosted checkout to avoid handling card data
  • Set up failed-payment emails and retries from day one

Cons

  • Do not ignore VAT and sales tax on digital sales
  • Do not store raw card numbers yourself
  • Do not mix business payments into a personal account
Read the guide →

Monetize with ads and affiliates vs Take payments at a glance

Monetize with ads and affiliatesTake payments
Editor scoreN/AN/A
Typical budget$0per-transaction fees
Time to results1-6 months1-7 days
DifficultyMediumMedium
Stage5. Earn5. Earn
ValidationNoNo
Save moneyNoYes
FundingNoNo
ProductNoNo
CustomersNoNo
RevenueYesYes
NetworkNoNo
Startup programs in this directory01
Accelerators & incubators in this directory00
Founder services in this directory017
Reader upvotes00
Best forads, affiliate marketing, sponsorshipspayments, stripe, merchant of record

Which to do first

Monetize with ads and affiliates is the better fit if you value: recommend only products you would use, disclose affiliate links clearly. Choose Take payments instead if you need: compare total cost including international and tax fees, use hosted checkout to avoid handling card data. Most startups do both: see the build path.

Other 5. earn to consider

Full ranking →

Price your product Medium

Set a price based on the value you create and what customers will pay, then test and raise it as you learn.

💰 $0 · ⏱ 1-4 weeks to first price, then ongoing

Raise funding Hard

Choose the right money (grants, angels, SAFEs or venture capital), prepare your story and close a round on fair terms.

💰 $0-5,000 (legal) · ⏱ 1-6 months

Hire your first people Hard

Decide between contractors and employees, set up payroll and compliance, and hire the first people who move the business forward.

💰 $0-50/mo + salaries · ⏱ 4-10 weeks per hire